Client

Converse

Converse, always alerting the public to their latest activity, needed a generic, non event specific, communication tool.

Basing the concept around the classic sole design and imprint, Microdot’s solution was simple, striking and cost effective.

The Converse logo was blind embossed from a pure white card wallet.

Accompanying stationery also utilised the footprint motif, this time printed in a knocked back full colour.

Footprint detail added to the reverse of the press kit wallet, again blind embossed

No mention of specific events were made, enabling pan project usage

Wallet devoid of any print

Pure and simple

The brand ethos summed up succinctly – classic functionality